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About BCBGeneration

BCBGeneration

BRAND MESSAGE
BCBGeneration bridges the gap between aspiration and imitation. Positioned between fast fashion and contemporary influences, it offers a full lifestyle for a modern, fashion-forward girl.

BRAND DNA
We are a young contemporary brand designed for the youthful and spontaneous spirit. Our name says it all: remembering our BCBG culture of good style and good attitude along with our generation’s flair for infusing energy and modern edge in all that we do. We curate the latest trends to satisfy the taste of our free-spirited Generation Girl.

THE GIRL
We categorized her into three genres: Trend Curator, City Chic and the Girl Next Door. Noting that her style changes along with her mood, she cannot be boxed into one label completely. The Generation Girl lives life to the fullest and is plugged into all of today’s social platforms. She is a fashion lover, a risk taker and is never afraid to speak her mind which reflects through her clothing choices.

DESIGN PHILOSOPHY
We live to create. We love to love. We are BCBGeneration.
We design with an “of the moment” spontaneous spirit.
We draw inspiration from our colorful heritage and creative surroundings. We tell stories through fabrics and trims. We make memories through colors and details. We enjoy taking what inspires us and designing a collection that resonates with who we are and the life we are creating.
STORE LOCATION
  • Vince Camuto Central Square(PH)
    Upper G/F Central Square Bldg., BHS Central Fort Bonifacio Taguig, Metro Manila Philippines
    +63 2 9585035
  • Vince Camuto Commerce Center (PH)
    Ground Level Commerce Mall, Commerce Avenue, Muntinlupa, Metro Manila Muntinlupa, Metro Manila Philippines
    +63 2 4789253
  • Vince Camuto Estancia Mall(PH)
    Upper Ground Floor Estancia Capitol Commons, Meralco Avenue cor Shaw Boulevard Ortigas Center Pasig, Metro Manila Philippines
  • Vince Camuto Glorietta 2(PH)
    G/F Ayala Center Makati, Metro Manila Philippines
    +63 2 6255277
  • Vince Camuto Rustan's Makati(PH)
    2nd Level Rustan's Makati, Ayala Center Makati City, Metro Manila Philippines
    +63 2 8672209
  • Vince Camuto Shangri-La Plaza(PH)
    3rd Level EDSA corner Shaw Boulevard Mandaluyong, Metro Manila Philippines
    +63 2 9102085